Privacy Policy

1. Introduction

Welcome to HouseCare Technologies, Inc. ("we," "our," or "us"). We are committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website www.housecare.com and use our application services.

By accessing our website or using our application, you agree to the collection and use of information in accordance with this policy. If you do not agree with the terms of this Privacy Policy, please do not access our website or use our services.

2. Information We Collect

2.1 Personal Information You Provide

When you register, sign up and use our application or services, we collect the following personal information:

• Full Name: Required for account creation and service delivery
• Home Address: Including street address, city, state, ZIP code, and country
• Phone Number: Primary contact number for SMS communications and voice calls
• Email Address: For account notifications and service communications
• Payment Information: Credit card details, billing address, and payment history (processed through secure third-party payment processors)
• Account Credentials: Username, password, and security questions

2.2 Information We Collect Automatically

Website Analytics

When you visit our website, we automatically collect:

• Traffic Data: Page views, session duration, bounce rate, and navigation patterns
• Technical Information: IP address, browser type and version, operating system, screen resolution, and device identifiers
• Location Data: General geographic location based on IP address
• Referral Information: Source of website visits and marketing campaign effectiveness
• Cookies and Tracking Technologies: Information stored through cookies, web beacons, and similar technologies

Application Usage Data

When you use our application, we collect:

• Feature Usage: Which features you access, frequency of use, and user preferences
• Performance Metrics: App loading times, crash reports, and error logs
• Session Information: Login/logout times, session duration, and activity patterns
• Device Information: Device type, operating system version, app version, and hardware specifications
• Interaction Data: Clicks, taps, scrolls, and other user interface interactions

2.3 Information from Third Parties

• Business Partners: Information shared through authorized integrations
• Public Databases: Information that is publicly available

3. How We Use Your Information

3.1 Service Delivery

• Create and manage your account
• Process payments and manage billing
• Deliver our core services and features
• Provide customer support and technical assistance
• Process service requests and transactions

3.2 Communications

• Send SMS messages about service updates, alerts, and important notifications
• Make phone calls for customer support, service delivery, and account verification
• Send email communications about your account, services, and company updates
• Provide emergency notifications and security alerts
• Deliver marketing communications (with your consent)

3.3 Service Improvement

• Improve our website and application functionality
• Develop new features and services
• Optimize user experience and interface design
• Conduct analytics and research
• Monitor service performance and reliability
• Troubleshoot technical issues

3.4 Legal and Safety

• Comply with legal obligations and regulations
• Protect our rights, property, and safety
• Investigate and prevent fraud or security breaches
• Enforce our terms of service and policies
• Respond to legal requests and court orders

4. Communication Preferences and Consent

4.1 SMS Communications

By providing your phone number, you explicitly consent to receive SMS messages from us, including:

• Service notifications and alerts
• Account security messages
• Appointment reminders and confirmations
• Emergency communications
• Service updates and maintenance notifications

You may opt out of non-essential SMS communications by replying "STOP" to any message or contacting us directly.

4.2 Phone Communications

You consent to receive phone calls from us for:

• Customer support and service inquiries
• Account verification and security purposes
• Service delivery and coordination
• Emergency notifications
• Quality assurance and training purposes

4.3 Email Communications

We will send you emails for:

• Account creation and verification
• Password resets and security notifications
• Service updates and announcements
• Billing and payment confirmations
• Marketing communications (with separate consent)

You can unsubscribe from marketing emails using the unsubscribe link in each message.

5. Data Sharing and Disclosure

5.1 We Do Not Sell Your Data

We do not sell, trade, or rent your personal information to third parties for their marketing purposes.

5.2 Authorized Disclosures

We may share your information in the following circumstances:

• Providing the service you request and/or we provide
• Payment processing and billing
• Cloud hosting and data storage
• Customer support and communication platforms
• Analytics and performance monitoring
• Security and fraud prevention
• Marketing and advertising services

All service providers are bound by confidentiality agreements and are prohibited from using your information for their own purposes.

• Court orders, subpoenas, or legal processes
• Government investigations or regulatory requests
• Law enforcement inquiries
• National security requirements
• Legal claims or litigation

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the new entity, subject to the same privacy protections.

• The safety of our users and the public
• Our rights, property, and operations
• Against fraud, abuse, or illegal activities
• Network and information security

6. Data Security

6.1 Security Measures

• Encryption: Data is encrypted in transit and at rest using industry-standard protocols
• Access Controls: Strict authentication and authorization procedures
• Network Security: Firewalls, intrusion detection, and monitoring systems
• Regular Audits: Security assessments and vulnerability testing
• Employee Training: Regular security awareness and privacy training
• Incident Response: Procedures for detecting and responding to security breaches

6.2 Data Breach Notification

• Notify affected users within 72 hours when possible
• Provide clear information about what happened
• Explain what information was involved
• Describe the steps we are taking to address the breach
• Offer guidance on protective measures you can take

7. Your Rights and Choices

7.1 Access and Portability

• Access your personal information we hold
• Request a copy of your data in a portable format
• Review how your information is being used
• Obtain information about data sharing practices

7.2 Correction and Updates

• Update your account information at any time
• Correct inaccurate or incomplete data
• Request that we update outdated information
• Verify the accuracy of your personal data

7.3 Deletion and Erasure

• Delete your personal information (subject to legal obligations)
• Close your account and remove associated data
• Erase specific pieces of information
• Anonymize your data for research purposes

7.4 Consent Management

• Withdraw consent for data processing
• Opt out of marketing communications
• Modify your communication preferences
• Restrict certain types of data processing

7.5 Exercising Your Rights

To exercise any of these rights, please contact us using the information provided in the "Contact Us" section. We will respond to your request within 30 days.

8. Data Retention

8.1 Retention Periods

We retain your personal information for different periods based on the type of data and purpose:

• Account Information: For the duration of your account plus 3 years
• Transaction Records: 7 years for financial and tax compliance
• Communication Records: 2 years for quality assurance and support
• Website Analytics: 2 years for business analysis and improvement
• Application Usage Data: 1 year for service optimization
• Marketing Data: Until you withdraw consent or 3 years of inactivity

8.2 Deletion Process

• Securely delete or anonymize your personal information
• Remove data from all active systems and backups
• Ensure complete erasure from our records
• Maintain records of deletion for compliance purposes

9. International Data Transfers

If you are located outside of USA, please note that your information may be transferred to, stored, and processed in USA where our servers are located. We ensure that such transfers comply with applicable data protection laws and implement appropriate safeguards.

10. Children's Privacy

Our services are not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If we discover that a child under 13 has provided us with personal information, we will immediately delete such information from our systems. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately.

11. Cookies and Tracking Technologies

11.1 Types of Cookies

• Essential Cookies: Necessary for website functionality
• Performance Cookies: Help us analyze website usage and performance
• Functionality Cookies: Remember your preferences and settings
• Marketing Cookies: Used for advertising and marketing purposes

11.2 Cookie Management

You can control cookies through your browser settings. However, disabling certain cookies may affect website functionality and your user experience.

12. Third-Party Links and Services

Our website and application may contain links to third-party websites and services. We are not responsible for the privacy practices of these external sites. We encourage you to review the privacy policies of any third-party services you access.

13. California Privacy Rights

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):

• Right to know what personal information is collected
• Right to delete personal information
• Right to opt-out of the sale of personal information
• Right to non-discrimination for exercising your rights

14. Changes to This Privacy Policy

14.1 Updates and Revisions

We may update this Privacy Policy from time to time to reflect changes in our practices, services, or legal requirements. When we make material changes, we will:

• Post the updated policy on our website
• Update the "Last Updated" date
• Notify you via email or SMS for significant changes
• Provide a summary of key changes
• Give you the opportunity to review and accept the changes

14.2 Continued Use

Your continued use of our services after any changes to this Privacy Policy constitutes acceptance of those changes.

15. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Email: support@housecare.com
Phone: (501) 500-5230

About Us

HouseCare Technologies, Inc. is a leading innovator in the home services space, dedicated to enhancing the safety, efficiency, and comfort of modern worry free living. From our headquarters in Little Rock, Arkansas, we design, develop, and distribute a comprehensive suite of products and services that empower homeowners to create clean and well functioning living spaces. Our commitment to cutting-edge technology, user-friendly interfaces, and exceptional customer service has made us a trusted name in the home services industry. We strive to build a future where every home is a HouseCare home, seamlessly integrated and effortlessly managed.

This Privacy Policy was last updated on July 11, 2025. Please review this policy periodically for any changes.